Built for brands that take Chinese audiences seriously.
Let's TalkFounded in Melbourne by practitioners who've built and run Chinese digital campaigns firsthand.
Not a translation agency — a strategy + execution partner.
We focus where it matters: premium brands in high-consideration categories.
Our Values
Execution Over Theory
We ship. Strategy without execution is a slideshow.
Honest Measurement
If it's not working, we say so. Then we fix it.
Cultural Precision
Not 'Chinese marketing' as a checkbox. Real platform fluency.
Speed
Fast iteration beats perfect planning.
Transparency
Clear scope, clean documentation, no guesswork.
Adaptability
Market shifts. We shift with it.
Our Team
Team Member Name
Founder & Strategy Lead
Former digital lead with 10+ years experience in Chinese market strategy and execution.
Team Member Name
Creative Director
Platform-native content specialist with deep expertise in Xiaohongshu and Douyin ecosystems.